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INSIGHTS & RESOURCES

Learn from Real Success Stories

Discover how leading organizations use AI-powered message testing to transform their communications and drive measurable results.

Featured Stories

Case Study
45% No-show reduction

How a Healthcare Network Reduced No-Shows by 45% with AI Message Testing

Discover how one regional healthcare network transformed patient communications and recovered $1.4 million in revenue by using AI to optimize appointment reminders.

Healthcare
ROI
Patient Communications

7 min read

·

January 15, 2025

Use Cases
71% Campaign improvement

5 Ways Marketing Agencies Use Hawking Edison to Reduce Campaign Failures

Forward-thinking agencies are turning to AI-powered message testing to deliver consistent wins. Here are five real-world strategies that drive results.

Agencies
Marketing
Campaign Optimization

9 min read

·

January 17, 2025

All Resources

Guide

The Complete Guide to A/B Testing Messages with AI

Learn how AI transforms message testing from a weeks-long guessing game into a science you can complete in minutes. Includes templates, examples, and best practices.

A/B Testing
Tutorial

12 min read · January 16, 2025

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